Series A: the sweet spot for enterprise sales
$5M–$20M raised, 15–50 person team, structured departments forming. Budget owners are emerging, deal sizes are meaningful, and the company is committed to growth. This is the tier that closes.
Why Series A is the prime target
$5M–$20M raised, 15–50 person team, structured departments forming, dedicated budget owners emerging. Customer acquisition cost is justified. Annual contract values are meaningful. The company is no longer experimenting — it's executing a growth plan with capital behind it.
Series A companies are replacing temporary solutions with real ones. The spreadsheet becomes a CRM. The informal hiring process becomes a recruiting platform. The scrappy marketing effort becomes a proper demand gen function. If you sell into any of these categories, Series A is where your best deals come from.
Decision-makers at Series A
No longer just the founder — VP Sales, Head of Marketing, CTO, and Head of People are now making purchasing decisions with real budget authority. The feed includes verified contacts for founders and functional leaders at every Series A company, so you can reach the right stakeholder for your product.
The CEO is still influential in most purchasing decisions — especially for platform-level tools — but targeting them exclusively is a mistake. At Series A, you need the functional champion who will run the evaluation. Our contact data covers both.
Series A outreach playbook
Reference the round — it's public and it signals you're plugged into the ecosystem. Mention their growth trajectory and the challenges that come with scaling from 15 to 50 people. Quantify your ROI with a specific case study from a company at the same stage.
These teams are data-driven and respond to business cases, not product feature lists. Lead with outcomes, not features. Show them what a company like them achieved after 90 days with your solution. Keep the email short — Series A executives get a lot of outreach. One clear ask wins.
Series A leads are in the feed every morning
Join the waitlist and reach high-budget prospects the day they announce.
Join the waitlist